<strong>Strategy For Maximizing CRYPTO BUSINESS PROMOTION</strong>
- December 09, 2022
- Ethan More
If you’re a crypto business owner and want to get your crypto products in front of the right customers, this blog post is for you. It’ll show you how to take advantage of the ever-evolving marketing landscape, including social media, email marketing and other strategies that can help your crypto business promotion stay on track in today’s digital age.
If you’ve ever been frustrated with the lack of ROI for your efforts, this guide will provide some potential solutions so that you can enjoy more success in the future.
1. Start with the basics
Consider the following reasons that your crypto business may be struggling to get noticed and dig deep to find some significant, actionable problems that you can solve.
Do you have a compelling story? There is nothing more powerful than a great story. If you’re looking for a boost, consider publishing an article or creating a video to tell a story that will resonate with your customer base. (See below for tips on how to do so.) Passion is contagious. If you love what you do, others will love it, too.
Have you done more customer outreach? Did you have any contact with customers this past year? Did they reach out to you? Has your list of contacts grown to include at least 100 people who are relevant and willing to be in-touch with the latest crypto products and services?
2. Focus on ROI
Determine your goals and make sure you’re reaching them every quarter. Even if you’re just starting out, you should be focused on growing traffic, leads and sales. Focus purely on growth as that’s going to bring in the most revenue.
3. Find your niche
Crypto is a relatively new industry and it takes time to determine who your audience is, what they’re looking for and what type of messaging will resonate with them most. Luckily, there are plenty of tools and tactics available to help you determine exactly who your ideal customer is so that you can reach out to them when they need it most. Our site list is here.
4. Find the right messaging platform
Social media is an important marketing tool that brings people to your website. But you need to make sure you’re using the right platforms and the right content for each one. The most important thing about social platforms is that they’re a place where people go to interact with others, just like on your website, so make sure to build strong relationships across all platforms and follow others who are successful in building strong communities, too.
So many tools are available for this, but I personally use Facebook as it’s a great place to start with forums and groups (as well as ads). Be sure to use the right keywords for your products and services in each post.
5. Get new customers
Once you have an engaged audience and have managed to provide them with the type of content they want to consume, the next step is to get contact information so that they can shop your products. Getting new customers is not just about sharing advertisements on social media. You need to go beyond that and start really engaging with your existing community.
6. Go mobile-first
Mobile is the most rapidly growing platform across all sorts of industries, from fashion to tech, and it’s only growing stronger as the demand for smartphones increases in virtually every country on Earth . More people are using their phones to connect, share and interact with others. Know about seo backlinks.
If you’re doing business online, consider updating the look of your website to be mobile-friendly and add additional social media platforms so that you can reach out to more potential customers. Make sure you have apps for the major mobile platforms—iOS, Android and Windows 10.
7. Consider affiliate programs
Affiliate marketing is the best way to monetize a blog post or ad on social media and earn commissions for referring people who become customers. If you already have a blog, consider running an affiliate program where readers can learn about your products as well as make purchases through your links. If you don’t have a blog, consider adding affiliate links in your posts that provide additional information about what you’re talking about.
8. Just keep on trying new things
It’s easy to get stuck on the same marketing strategies and become disappointed when they fail to deliver the results you want. But if you’re only using one or two tactics, there are plenty of other options out there that could definitely be worth trying out.
Make sure to focus on generating traffic and leads before looking at sales as that’s going to allow you to measure the impact of your tactics over time so that you can determine which ones are working best. (Remember: You need a baseline with which to compare metrics.)
9. Make sure you’re speaking the right crypto language
If you want to be taken seriously by the crypto community, you need to make sure your website and emails are written in a way that is relevant and understandable to its users. If they are not, this could lower the level of trust they have in your product. Your content needs to be real and relatable too; it should reflect where people are today, not where they were yesterday or where they’re going tomorrow.
10. Reward your members
If you have an email list, use it wisely. Consider providing them with discount codes so that they can shop at your online store while being exposed to new crypto products that they might not otherwise have known about. If you have a forum, consider adding a “Discount/Bounty Hunter” thread where users can get free products for referring other members to your site.